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IN-PERSON 3-Day Intermediate Series
July 21, 2021 - July 23, 2021$1500
After learning the basic floristry techniques in the Introduction Series, the Intermediate Series will introduce the next level of floral design skills and techniques including purchasing flowers and building recipes. The prerequisite for this program is the Introduction Series. Students will be expected to have a basic knowledge of flora design and floristry skills such as using the tools and conditioning flowers.
- how to correctly handle and care for flowers
- how to use a floral knife and clippers
- conditioning of flowers for optimal vase-life longevity
- industry best practices & techniques
- how to highlight flowers most beautiful and unique characteristics
- high-end design styes that, once learned, can be recreated at home again and again
- floral designs that students create in each of the for classes,
- all materials
- all flower vessels
- a floral knife
- floral clippers,
- a FlowerSchool New York apron
- FlowerSchool New York Handbook & Recipes
Class Five: Flower Market Review & Floral Pricing (Wed. 9:30am – 12:30pm)
Like a chef, knowing where your products are coming from and how to purchase flowers is an essential part of the business. In the morning (meeting at 9:30am) students will visit the LA Flower Market to learn about the business of floral design and purchase flowers for the next set of classes. In this meet-up, students will learn where flowers come from, best practices for purchasing flowers at the market and how to best speak with wholesalers.* Upon returning to FlowerSchool, together as a group we will discuss the morning’s activity reviewing the the advantages and disadvantages of the market and how to diversify your buying practices. In a group we will learn how to price flowers and arrangements for retail sale, and how to determine a designer’s margin of profit on a design.
*This meet-up is not required, but highly recommended and is a highlight of this week’s course. A FlowerSchool representative will meet the class at 9:30am in the Flower Market. The ‘Flower Market Review and Floral Pricing’ Exercise will begin at the school at 11:30am.
Class Six: Classic Monochromatic Design (Wed. 1:30pm -4:00pm)
Gift or centerpiece designs are a large part of floral design. In this class students will build upon their knowledge from previous classes introducing new techniques. Students will learn how to make two monochromatic low centerpieces in a 6″x 6″ and a 3″x 4″x 6″ glass vase. This will be an advanced study of the crisscross/ grid technique learned in Class One; here we will introduce different types of flowers and learn to properly layer flowers by shape and size. This class will also include an introduction into color theory; learning how to choose the right seasonal flowers and understanding the subtleties of colors in the floral palette. Finally, we will introduce methods for wrapping and decorating the vase for a more modern and polished look.
Class Seven: Hand Tied Bridal Bouquet (Thurs. 10:30am -12:30pm)
Advancing from the Hand Tied bouquet learned in Class Four, the bridal bouquet is a more intricate and detail-oriented technique that is highly sought after in wedding work. In this class students will learn the characteristics of bridal bouquets and the different popular styles & trends. How to improve upon the skills learned in Class Four to make a more polished, professional, balanced bridal bouquet, and how to add ribbon treatment of various styles and techniques to complement the total design.
Class Eight: Large Scale Branch Arrangement (Thurs. 1:30pm -4:00pm)
Using seasonal elements such as branches and flowers, students will learn how to put together a large-scale arrangement that is suitable for an entry way or a bar. The typical size of these arrangements is 4 ft. and higher depending on the season. In this class students will learn how to properly condition branches for longevity and how to position them in a design using proper proportions for larger scale vases.
Class Nine: Introduction to Event Design (Fri. 10:30am – 1:00pm)
Introduction to Tablescaping. In this class students will learn how to coordinate the entire look of a table including the silverware, candles and of course flowers. We will create two different looks or design styles to demonstrate how the flowers and decor can change the environment. Students will learn how to gauge the height and dimension of flower arrangements to work within sight lines, how to keep multiple arrangements similar to achieve a coherent and overall look and to maintain consistency of theme and concept according to the event or client’s request.